Cardano Mainstreet Suite
The DripDropz Catalyst Proposal to Drive Mass Adoption
The DripDropz Catalyst Proposal to Drive Mass Adoption
It’s time to build the next great blockchain experience. DripDropz is taking the expertise that we have gained from building the premier token delivery platform, and taking it mainstream.
Overview
DripDropz created a Project Catalyst proposal to build a tool that we believe will drive rapid adoption of the Cardano blockchain. We have defined the scope for a multichain payment rail system that will allow end users to participate quickly and easily. Our solution provides a bi-directional marketplace that allows participants to safely transact in their preferred asset.
Safety and Security
Part of the challenge to build this infrastructure is the need to comply with legal regulations in and across jurisdictions. Handling anti-money laundering compliance and ensuring resilience against fraud are key to a successful launch. To this end we are engaged in building a strategic alliance with an organization that is highly qualified and properly licensed to perform the real time processing that these high-speed transactions will require.
Native Token Difference
The secure architecture of Cardano Native Tokens allows small businesses to rapidly create unique experiences for their customer base. Loyalty rewards, pre-orders, and store credits are all solid examples that a shop owner could implement. The ecosystem currently lacks a straight-forward way to seamlessly allow businesses to create these tools. If we empower those motivated owners to create opportunities for their clients, they will have an incentive to onboard new users. This will be a big win for the whole Cardano ecosystem!
The Process
Business owners will build out their marketplace profile, and either import or enter products, services, and incentives to their site within the app. A strong wizard style interface will guide the owners through setting up everything they will need to be successful with the essential tools we make available to them. We connect buyers and sellers together, to bring mainstream adoption to the blockchain.
Users will create and fund their account with their native fiat currencies, or favorite cryptocurrencies, with special preference for ADA and Cardano native assets. There will be lots of great incentives baked into this process to drive early adoption. We envision this activity to be primarily driven by the small business, who wants to encourage their user base to join loyalty programs, and/or receive discounts for goods and services. When users see multiple nearby opportunities to use the app, they will be encouraged to continue using the app.
This virtuous cycle will drive some great adoption of Cardano native assets in ways that will be easy for users to understand. It will also build use cases for small businesses to adopt blockchain tools into their development and marketing plans. This will grow a network effect that will benefit all of us who build in this community. This is how we get mom & pops and corporations alike on the blockchain.
How to Help
We need your help to ensure that we can bring this incredible idea to fruition. If you are a Voter, a Proposal Assessor, or Veteran Proposal Assessor, our team is available to answer any questions you may have. If you are a voter, please consider giving our proposal a yes vote on 11 August 2022 when voting opens.
The proposal is available at DripDropz Cardano Mainstreet Suite (ideascale.com)
If you haven’t voted in a Cardano Catalyst Fund before, we’d like to encourage you to get out and vote! The only requirement is a Cardano Native Wallet with 500 ADA minimum, and a wallet client that supports voting. Watch this space for an article on voting coming soon.
Conclusion
DripDropz is building a system that enables real world commerce and incentive structures using blockchain and native assets. In order to facilitate this development, we need your help to ensure that we are successfully funded in Catalyst fund 9. We appreciate your support and look forward to continuing building the most trusted platforms on Cardano.